Rugby World Cup 2011 Business Matching

Auckland ICT Monthly Networking, 27 April 2011

John Brakenridge, CEO of NZ Merino is an articulate and passionate advocate of importance of the RWC2011 to New Zealand and the business community.  John won the Outstanding Leader Award in the 2010 NZ International Business Awards.

NZ Merino is an outstanding example of transforming a commodity into premium value-added product.  John has a great story to tell and he is an engaging and inspirational presenter.  Hear how disruptive thinking and a clear vision and strategy transformed the NZ merino industry.  John will also talk about novel ways to unlock more potential from products and markets.  Technology, such as RFID, plays an important part in the success of NZ Merino.

NZ Merino uses some novel marketing approaches, such as social media, to talk with, rather than talking to its customers and other stakeholders.

RWC2011 and the business matching present unparalleled opportunities to raise the profile of  business and to create new relationships.  There is also scope for the various sectors to work together. Watch to short YouTube video to learn how NZ Merino is making the most of the Business Club.

Rutherford Innovation Showcase

Hear the latest update about ICT showcasing plans throughout the Rugby World Cup from Rob Costello, NZICT Program Coordinator.  With much more focus of the Rutherford Innovation Showcase now being brought to Auckland, there will be many opportunities for local companies to get involved with a range of activities including showcasing, hosting, one to one business matching and VIP interaction.  Find out about the extensive range of forum events taking place across the country and how you can get involved.  Check out the ICT section of the Real NZ Showcase.

The NZ2011 Business Club

Rugby World Cup 2011 presents an unprecedented opportunity for New Zealand to showcase its innovation and creativity in the ICT sector. But what can local businesses do to participate?

The NZ2011 Business Club creates opportunities for businesses to host visitors in similar industries or with common interests and show them the real New Zealand. By hosting international business people, New Zealand businesses that take part in the programme will make valuable business connections. The programme will suit business looking to expand through capital investment, exports or innovation.

Membership is free and open to all. Click here to join the club.

Come along and hear Suzanne McKinnon, Auckland Business Club Engagement and Delivery Manager explain this concept and how you can participate.

Go to www.aucklandict.org.nz for more information and to RSVP.

Simon Fawkes
Auckland ICT
Business to Markets Ltd

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