Tag: brand

How to avoid some common mistakes in developing your brand strategy

brand strategy

Is your brand strategy built on a solid foundation? How confident are you that you have a sound brand strategy? This blog post will give you some tips to help you develop a clear brief for your brand strategy. Would you build a house without first securing title to the land and making sure you …

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Funding your business and growing your brand

Auckland ICT Monthly Networking Event What makes a bankable deal today? BNZ will explain what a bank looks for in assessing the funding needs of a business and describe a number of innovative products BNZ has to offer. BNZ will also talk about the new initiative with NZTE to fund The ICEHOUSE Owner Manager Programme. …

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